The First Important Steps To Start Your Business Online What I'm going to tell you here is my very personal experience and you may take it into consideration when thinking of earning money online.
I think I made the same beginner mistakes as nearly each newbie is experiencing when trying to earn money online. I wasted a lot of time and money by trying to succeed with MLM business without having any knowledge or experience how things work on internet and if I am able to recruit people and convince them, to participate "my business" as partners.
But fortunately I got contact to a network, which gave me a lot of education and knowledge. And I think, the most important lesson was "My Secret Garden".
What is that, you may ask.
Well, I would call it the brainstorming section. I think it is the most important and at the same time the hardest task you have to fullfil before thinking of doing any business online. This task is not done in a day, it can last over weeks or even months til you find your focus, your goal. Your are changiong it all over again and again depending on the knowledge and experience you gain.
First you should know: Do you want to still work for others and promote other peoples business and name - as you do when joining a MLM-business - or would you prefer to work for your own company and promote your own name.
If you rather would like to do your own business then
sit down and think about your skills and knowledge.
- What have you learned?
- What are your hobbies?
- What skills and knowledge do you have?
- Can you offer something which might be of advantage for
others?
- Would others pay for your skills and knowledge?
- What can the Internet offer you as training and
education to create an own business?
- What are you able and willing to invest in your business
regarding time and money?
- What is your financial goal you want to achieve?
- What do you want to change in your life?
- What is your motivation which will turn you into a
bulldog biting into your goal and never leave it til you
reached it.
This brainstorming is "Your secret garden". Write it down, place it somewhere in front of you on the wall. Go through it every day and change it, whenever you think it has to be changed. Do this as long as there has not been the big "Gong" in your head telling you "OK, THIS IS IT!" This is exactly what I want to do, what I can do and what will bring me money.
It took me 1,5 years to reach this point after starting "my secret garden". I had a lot of plans, and some of them I will realize in the near future, but none of them gave me this very important "Kick" - WELL, THAT'S IT!!!!
What I'm going to advise you now is against my own interests, because I'm selling digital products myself...
but...
There is a big danger on your way till you are sure about your final focus...
There are seeral dangers which I would call: too much information, loosing focus again and again, being too curious, buying too many reseller products.
Today I would start with affiliatemarketing, because I can earn commissions without investing in products myself. And additionally I would join many membershipsites for free and invest in some, which give me the most benefit. This way I can start reselling and gain experieces wiothout loosing money. It is a very recommendable way to learn everything about selling, marketing, advertising, making mistakes, failing... just everything you should learn and experience to become successful one day.
Passing all these steps I found my own product I'm launching right now hoping that it will become a success and bring me the necessarry money to go on with my online business plans.
Now let me tell you about the moment when it made "Klick" or "Gong" in my head
You will notice that you make a lot of contacts on the internet. And if you are lucky, you meet people who will become friends and teachers. And this happened to me. I met a woman who became a close friend and tought me a lot about creating my own webpage using frontpage. All the basics you need to creat your own webpage I have learned from her. I found out, that creating websites os relaxing for me. It turned to become a hobby and I realy liked to create them. But I only did it for myself and for friends. I never thought about doing it for earning money, till I had a chat with another friend of mine.
How The Idea Was Born
The idea for my webservice concept was born when we were talking about the tools you need to sell a digital product and at the same time build your list and get your site indexed by the "BIG THREE" - Google, Yahoo and MSN. She was really shocked, how many different templates and grafics are used, till you have your product ready for sale.
Have you ever thought about it? Well, I have watched how the experienced marketers do it, and I got nearly desparate how much time it took to meet above mentioned criterias.
You need
- a domain and hosting,
- an autoresponder and the optin form customized to fit your templates,
- an instruction page about what to do next which will be seen after subscription
- your first autoresponder email to lead your visitor to your bonus- or your salespage
- a series of emails for your autoresponder to stay in contact with your subscriber
- a squeeze-, splash- or landingpage
- a bonuspage
- your salespage
- one or two One-Time-Offer pages
- a download- or thankyou page
- a testimonial template to include into your salespage or OTO
- a blog to quickly get indexed at Google, Yahoo and MSN and build your authority
and you need all the grafics like:
- company logo in different sizes,
- different headers as pictures or one header as a background picture where you can include the text you need and which can be read by the search engines,
- footer,
- at least 2 different banners
- ecovers or whatever product picture you need
And that is only the raw material without any content.
To get all the content done will take at least as long as to get the templates and grafics done.
I'm sure you can imagine the feelings of somebody who wants to sell his products but does not have any idea on how to create a template or grafics or write a salescopy or the respective promotion tools.
You better stay with affiliate marketing where all this is completely provided to you and you do not have to sell anything but just send your prospects to the reseller's page - you are just recommending the product of somebody else. There are Affiliate Marketers who really got rich by just recommending other peoples products, but there are not many.
I think the best chance to earn more then you really need is by producing your own product. But then, the latest, you need all the tools I was talking above.
Before you have your own product ready for sale you already should have a list you can use for promotion, find Joint Venture Partners or Affiliates which are a MUST for successful sales campaigns of your products.
Of course there are a lot of templates offered on the market and a lot of grafics you can use and they are affordable but....
And there comes my idea and concept:
Do you want to promote products only or do you want to promote your own branding, your own name and company?
If you want to get well known as a company then you need a brandname, a company logo, your own colors, an exclusive corporate design which nobody else on the whole internet has.
Since I have tried to build my own business I'm using the same logo, company name and company colors.
I'm convinced if you do a good service and your customers are satisfied, you will be recognized by your design before your visitor even can read your name.
Whenever you are advertising a page of yours, the same design shows up and gets more and more known.
I have looked around the market place and I found many webdesigners offering exclusive logos, headers or whatever you might need for your company design.
But I did not find one, who offers the complete collection you need to sell your product online and meet all the criterias to build lists, get indexed by the BIG THREE and above all SAVE YOU TIME which you urgently need to prepare the content and care for your existing contacts and customers.
I am sure I have found a niche which will be the basic to finally start earning online. Since each order will be executed exclusively for this special customer I will not be able to acept more then 4 orders/month. While preparing the 3 reference collections I experienced how much time it takes to fullfil just one basic order consisting of 7 templates, the necessary grafis and 1 customized blog plus installing the autoresponder script and establishing the hosting acount.
And there are so many more plans in my head for the future, which should be relized beside my webservice to create a recurring passive income.
While preparing the promotion of my webservice using my own template collection I made the experience that it really saves time and was much faster done then ever before when I was trying to prepare a product for sale.
To give you an idea how it can ease your work too, have a look at my sample collections which you will find at
Reference Template Collections
Now, since everything has been prepared for offering this webservice and I have gathered 100.000ds of points to advertise and promote my service, why is it not online yet?
Very simple reason: I cannot write my own salesletter and am not yet in the position to outsource it.
Well, there was an Optinpage, there was a salesletter, there was everything which belongs to a product promotion, even a big bonuspackage, but...
I was told, that I have written in a way, nobody would understand.
I was told I'm using a "germanenglish" which no American would ever be able to understand.
I was told nobody would even signup to reach the salespage because of missing, interesting content on the splashpage.
I was told nothing on my salespage will make the visitor go on reading.
Well, I think all these critics are true. My english may be good enough to write and tell something in my blog, at forums or social networks. But writing a salescopy which really throws the readers off their chairs and makes them running after me to get my service - this is for sure very difficult using the mothertongue, but in a foreign language it seems to be nearly impossible.
I think I had at least 10 trials to get my salesletter written and I ended with the version you will see on my website Unique template collection created exclusively according to your branding.
If you have the patience to read it all from the first to the last word and have a look at my sample collections you will find a huge bonus at the end.
I will appreciate any comment at my blog at
Develop Your Skills And Knowledge
because in copywriting I have to develop my skills and knowledge very much.
Why did I tell you this story?
Well, there are 2 reasons:
One is to encourage other people to think about their knowledge and skills and the possibility to use them for an own business even if they are close to retirement like myself with 60 years and without any income. But please be aware that this only can be done if you have a very strong will and are convinced that you will succeed, no matter how often you fail and get disappointed. Take each negative experience and turn it to a positive one which gives you the possibility to succeed in learning.
I really have learned a lot in my life, but never that much in such a short time as I did during the last 4 years since I first got in touch with the internet.
The second reason why I wrote my story is the marketing aspect. I have to write an article, which might be of interest to others, to get backlinks to my sites, to get known and to gain authority. And since english is not my mothertongue I only dare to write about something, which comes out of my heart and I'm sure I can express myself in a way, that others will understand it.
And if you liked what I wrote then do me the favour and visit my sites and stay with me on a successful journey.
I wish all of you a very successful way on your further online journey.
Warm regards
Renate Schedl from DYSAK MyBestMarket
